Led the end-to-end UX/UI design and development of LINDY’s official Indonesian e-commerce platform, transforming their digital presence into a high-converting D2C hub.
Key Contributions:
- Designed a premium, responsive UX/UI tailored to IT & AV professionals.
- Developed a robust e-commerce architecture with advanced product filtering.
- Integrated local Indonesian payment gateways (E-wallets, VA) and automated logistics.
- Optimized technical SEO for localized search traffic.
Result:
A secure, localized digital flagship that boosted brand authority and streamlined B2C/B2B sales.